The frost resistance of geopolymer rubberized concrete (GPRC) with 0, 5%, 10%, and 15% of mass fraction of rubber content was investigated through mechanical property tests and freeze-thaw cycle tests. The optimal rubber content for the best frost resistance of GPRC was explored by comparing and analyzing the appearance damage, mass loss, relative dynamic elastic modulus loss, and strength loss. Compared with GPRC without rubber, the compressive strength of GPRC with 5%, 10%, and 15% rubber content decreased by 6%, 13%, and 22%, respectively. The splitting tensile strength decreased by 17%, 21%, and 35%, respectively. The flexural strength decreased by 6%, 12%, and 31%, respectively. As the number of freeze-thaw cycles increased, higher rubber content resulted in less appearance damage and better integrity of GPRC. After 100 freeze-thaw cycles, the mass loss rates of GPRC0 to GPRC15 were 6.5%, 6.3%, 3.7%, and 1.7%, respectively. The relative dynamic elastic modulus losses were 46.77%, 44.09%, 29.81%, and 20.69%, respectively. GPRC10 and GPRC15 showed stable mass loss and relative dynamic elastic modulus loss after 75 freeze-thaw cycles. The compressive strength, splitting tensile strength, and flexural strength all gradually decreased with increasing freeze-thaw cycles. However, the loss rate decreased with increasing rubber content. The increase in rubber content could slow down the loss rate of GPRC except for the splitting tensile strength. For GPRC with more than 10% rubber content, the splitting tensile strength would accelerate the decline after 75 freeze-thaw cycles. The study indicates that the addition of rubber can effectively improve the frost resistance of GPRC, and the higher the content, the better the frost resistance. However, the strength of the concrete is reduced at the same time. From the perspective of frost resistance, without considering the decay of splitting tensile strength, 15% is the optimal rubber content. Considering the splitting tensile strength, 10% is the optimal rubber content. Taking into account the actual application, a rubber content of 10% is recommended.